China Daily
6th March 2025
Landmark gala show for impaired fans.
The integration of AR (augmented reality) virtual technology for the deaf brought the sign language interpreters into the broadcast visually, giving a more immersive and dynamic experience. The artificial intelligence-driven subtitling and precise language processing ensured that both the deaf and hard of hearing could access the dialogue in real time, offering them a direct connection to the gala's content.
Similarly, audio descriptions for the blind used advanced techniques to offer a deeper understanding of not only what was happening on stage, but also the emotions conveyed through the performers' gestures and music.
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